The exact, step-by-step ROADMAP — with built-in community support and expert coaching — that will take your farm from “sucking-the-life-out-of-you busy” to profitably feeding your family, your community, and your freedom in 90 days or less.
EVEN IF...
- You worry that you don’t have the time, money, resources, or tools to get your farm running at the level you want it to.
- You feel that the market is too crowded, the conditions are too unpredictable, and you keep running into problems with pests, soil, too much paperwork, and bad hires (just to name a few).
- You’ve already tried all the courses, books, articles, and podcasts — sacrificed hours researching and learning — only to come out feeling more confused than before you started.
- You are tired of growing beautiful produce, hauling it to market, and having customers complain and then happily buy $10 jars of pickles from the next stall over.
Enroll in The Value-Added School today and learn how to comfortably double or triple your take-home farm profits AND shave 10+ hours off your work week…every week.
Lately, your mornings are feeling a heck-of-a-lot like
Groundhog Day…
Except there’s no affable Bill Murray or tricked-out production crew — just a whole lot of stuff that needs to get done... by you.
From maintenance to planting, harvesting, washing, packing and more; we’ve barely scratched the surface of what it really takes to keep a small farm up and running.
Between doing the actual work of farming, you’re also dealing with administration and finances, team management, planning, sales, marketing and more…
… And that’s just before lunch.
It’s the kind of overwhelm that has you questioning whether the day will ever come when you’re finally able to:
- Retire your spouse, get off the clock, and enjoy a lazy Tuesday afternoon in each other’s company… without ye’ olde to-do list breathing down your neck.
- Find that perfect balance between keeping busy, staying active, and taking the time to spend time actually living the life you’ve worked so hard to build.
- Make a great income doing the work you love and serve your community in a meaningful way — instead of running yourself into the ground with no end in sight.
- Ditch the 9-to-5 and start your small farm freedom, not just a be a weekend warrior.
Instead, the whispers in the farming community play on your mind →
X “If you want to bring in good money, don’t make farming your forte.”
X “The ones making healthy profits are just scammy, money-hungry frauds.”
X “And there’s no point in trying because nature is too unpredictable, there’s too much red tape, and nobody cares about farmers anyway.”
Every year, it feels like it gets harder to make the farm work...
- Drought over much of the West
- Inflation affecting every part of your business
- Finding reliable workers
- Aggregators and "farm-washed" subscription companies
- Changing customer preferences
In fact, farmers only make around
16 cents
of every dollar spent on food.
And YOU deserve MORE!
The Biggest Opportunity for
Farmers, Artisans, and Homesteaders Today
Supporting their community through farm-to-table artisanal products, farm-fresh experiences, and hand-crafted wellness remedies.

Farm-to-Table, Artisanal Products
Ferments such as pickles, kimchi, hot sauce, sriracha, freezing, drying, mushroom jerky, farm-freezer meals, seed production, jellies, jams, flavored honeys...the options are endless.

On-farm Experiences
Farm tours, classes, wagon rides, flower design classes, mazes, outstanding in the field dinners, pizza night, agritainment, overnight stays, etc. Families crave fun, fresh air, and exercise; and it's a great way to educate them as well.

Hand-crafted Wellness Remedies
Herbal tinctures, lip balms, elderberry syrups, teas, lotions, salves, and so much more. With the current uneasiness with big pharma, families are turning to their community for wellness.
All that, and we're just scratching the surface with the amazing value-adding, and income-adding enterprises out there!
But first, there’s some home-grown truth that you MUST get on board with if you want to cultivate your most profitable year ever and escape the growers’ grind.
If you want to step out and start profiting with what customers are willing to pay good money for →
It’s time to STOP producing what everyone else is, find your niche in the value-added space, and stake your claim.
But here's where most get stuck...
? There are so many options. Where do I start?
? How do I get customers?
? Will my fellow farmers think I'm weird?
? Where do I get supplies for my______?
? Is my recipe safe for my family and customers?
? How do I get the licenses, permits, and insurance that I need for my products?
? What needs to be on my label?
I know how easy it is to get overwhelmed even before you get started... so let us help you simplify and streamline your way towards value-added success.
It’s about time you got a battle-tested ROADMAP for getting your enterprise to maximum profitability, without the long hours and lost time.
If you’re ready to sidestep the confusion and mow down the barriers to success that stop most farmers in their tracks, then you need to join The Value-Added School.
We developed the school after working for a combined 47 years of trial and error; blood, sweat, and tears; bouncing checks; struggling to save crops; and missed good night stories with our kids.
You can learn from our experiences so you don't have to repeat them in your quest to build a successful farm business.
We've designed The Value-Added School with the busy farmer in mind.
We know you are busy. So, we won't waste your time with long lectures on dry topics that won't help you grow your business.
From January through March, we'll dive into the Build Your Value-Added Business course and walk you through your very own Value-Added Business Blueprint.
This is what you'll use as you start building your new enterprise. Maybe it's growing herbs for tinctures, salves, lotions, and more. Maybe you're setting up some on-farm stays or farm experiences. You'll have the steps to follow.
And you'll have us with you every step of the way.
Not just theory. Actual, proven strategies.
Worksheet and Calculators
And then the Government...
What's included in The Value-Added School?
A proven roadmap to your value-added success, monthly coaching, and community support.

Proven Value-Added Roadmap Courses
Membership includes two signature courses.
Build your Value-Added Business
Taught by four seasoned value-added experts, this course walks you step-by-step through setting up your value-added business. This course starts in January and wraps up in March, but you have as much time as you need to work through the content.
Build Your Value-Added Kitchen
Taught by health and wellness entrepreneur, Trisha Jackson, we dive into the three key areas you need to focus on to pass your inspection.
We also include a video tour of Trisha’s brand new kitchen and a recap of her recent inspection.

Monthly Niche Focus Trainings into Proven Value-Added Enterprises
We'll walk you through proven income-adding enterprises.
Here are just a few already on the schedule.
- Cottage Food
- Farm Transplants
- Fermenting Favorites
- Fruit U-pick, reselling plants, and value adding
Each month, we will have a relevant topic and include a workshop, checklists, marketing ideas, and even promotional photos (if relevant).

Deep-Dives into Key Aspects of Your Business
We will also feature trainings to help you set up your business faster.
Key Aspects
- Labeling
- Insurance
- Crunching the numbers
- Shipping
- Building your website
- Getting started with e-commerce
- And more!
These will be interspersed as we go to ensure you are not overwhelmed as you start!
When you invest in The Value-Added School, you get...
- The Build Your Commercial Kitchen course, which gives you a step-by-step checklist of what you need to include in your buildout. It guides you through the regulations, the inspection, and what type of equipment you might need.
- A walk through our Kitchen Journey as we install a new certified kitchen in 2023 on our farm. We’ll share the layout, inspections, exact costs, and more!
- The Value-Added Business Intensive, which walks you through the varying layers of federal, state, and local regulations; and the marketing module, which provides tips on how to energize your community to fight for you (that’s what saved our farm).
- The Labeling Masterclass that shows you exactly what you need on your labels to be compliant, and the best places to get design work and professional labels printed.
- Private Membership Association Training, which shares an alternative to dealing with government licensing requirements.
- Regular additions of new courses throughout 2023 covering the many different facets of Value-Added, all with the goal of helping you increase your farm business income in 2023!
The Value-Added School is for you if...
- You're ready for some change in your business, and you are willing to learn.
- You eat hard work for breakfast and can't wait to tackle more after lunch.
- You are prepared to invest in yourself and your family's future.
- You are prepared to bring 110% to the table and share what's working for you...and what's not.
It's NOT for you if...
- You imediately noticed the spelling mistake in this sentence, and it's driving you to message us about it. (Done is better than perfect.)
- You think this is a get-rich-quick scheme.
- You are afraid that everyone will steal your idea and you can't tell anyone about it.
- You feel like you drew the short straw in life.
Lifetime access to the 37+ summit masterclasses, tool tips, and more!
Sure, you can get a lot out during the three days of the live event, but you'll kick yourself later by asking "what did they say about" or "what was that supplier?" or, "oh, now that X happened, we could do..."
Over 30 hours of training and and Q+A!
You get lifetime access to the speakers contact info as well for followup!
Mobile App
Download the app and listen on the go!
After you've set it up, no need to re-login every time, just click and start watching your favorite talks!!
Value-Added Ebooks
You'll have access to the top tips and tools recommended by farmers who are actually using them successfully to build their own value-added businesses.
Save yourself hundreds of hours of time, the frustration of experimentation, and the unnecessary cost of it all!
Our experts help you hit the ground running with proven tips and tools to get started right away.
Exclusive Monthly Strategy Sessions and Q+A with your host, Michael Kilpatrick
Michael has owned several business in the farming space, has consulted with many farms across the nation, and runs his own farm (with value-added products), The Farm on Central.
In these strategy sessions, Michael will lay out the blueprint for starting your business. We'll also break up into small groups and share feedback on our value-added business ideas.
Future Value-Added Trainings
Stay up-to-date in the value-added market!
We’ll continue to add trainings so you have the best information available to grow your business. We may even feature some of you in future presentations and skill shares!
About Your Guides
Four experienced value-added experts to help you thrive!

Heidi Daniels
Heidi and her husband own a retail greenhouse business in east central Ohio. They also run a farm-focused restaurant nearby. Heidi has been an educator for about 30 years in various settings, working with every age from pre-schoolers to graduate students.

Woody Delauder
Woody and his family operate their value-added business from a suburban farmstead located in La Plata, MD. The success of their business allowed him to leave a full-time teaching position and invest his energies completely in their value-added products.

Trisha Jackson
Former corporate marketing executive turned elderberry entrepreneur, Trisha has a passion to train farmers and artisans in healing their communities through the elder plant. She does this while raising two kids and coaching softball.

Michael Kilpatrick
Michael Kilpatrick is a farmer, presenter, host, inventor, and value-added producer who lives in an 1890's brick house with his wife and three kids. They raise food, process value-added products, and host events at The Farm on Central.
Most Economical
All Access Pass
$97
✔️35+ Summit Masterclasses
✔️Exclusive Summit Workbook
✔️Vetted Resource Guide
✔️Summit Mobile App
✔️VIP Live Q+A Sessions
✔️Exclusive Strategy Session
Below not included in this option
Build Your Value-Added Business Course
Build Your Value-Added Kitchen Course
Monthly Expert Masterclasses and Deep Dives
Community Peer Support Group
Most popular
All Access + Value-Added School (Monthly)
$97
✔️35+ Summit Masterclasses
✔️Exclusive Summit Workbook
✔️Vetted Resource Guide
✔️Summit Mobile App
✔️VIP Live Q+A Sessions
✔️Exclusive Strategy Session
✔️Build Your Value-Added Business Course
✔️Build Your Value-Added Kitchen Course
✔️Monthly Expert Masterclasses and Deep Dives
✔️Community Peer Support Group
Best Value
All Access + Value-Added School (Yearly, Save 10%)
$387
✔️35+ Summit Masterclasses
✔️Exclusive Summit Workbook
✔️Vetted Resource Guide
✔️Summit Mobile App
✔️VIP Live Q+A Sessions
✔️Exclusive Strategy Session
✔️Build Your Value-Added Business Course
✔️Build Your Value-Added Kitchen Course
✔️Monthly Expert Masterclasses and Deep Dives
✔️Community Peer Support Group
The Value-Added School is 100% risk-free!
We’re passionate about helping you implement income-adding ideas in your business because we have seen and experienced the difference it makes for farmers just like you.
And that’s why we want to make it a no-brainer decision for you to go through the content, start implementing the ideas in your business, and experience the transformation for yourself.
Hundreds of people like you have invested in our products over the years. I’m confident that you'll be thrilled. On the small chance this doesn’t work for you, just send us an email within 14 days of purchase, and you'll receive a FULL refund.
No hassles. Simply email: hello@growingfarmers.com